[Bitso Career] Global Commercial Director

Working At Bitso

We are a diverse team that takes pride in understanding the perspectives of others. We fully embrace working remotely and we are eager to act, improve and accelerate progress inside and outside of our organization.

To drive revolutionary changes in society and make crypto useful, we delight our customers with world-class products, deep care, and intentional empathy.


Your Purpose 

The Institutional Business Commercial Director will be responsible for leading and managing all aspects of the Institutional Business Unit’s sales operations. This position plays a critical role in driving revenue growth, expanding market share, and ensuring the sales teams achieve their targets and objectives for all our markets and product lines.


Reports To

General Manager of Institutional


Who You Are 

Failure to meet any of the following required qualifications could result in an automatic rejection.

  • Proven English fluency.
  • 7+ years of progressive commercial leadership experience, including managing sales teams and overseeing international markets
  • Proven track record achieving revenue targets and driving business growth
  • Strong leadership and team-building skills
  • Exceptional strategic thinking and problem-solving abilities
  • Analytical mindset with the ability to use data and metrics to drive decision-making.
  • Experience building a commercial function from scratch
  • Experience in financial services in emerging markets. LATAM and Payments experience are preferred.
  • Expertise in CRM platforms, with a preference for HubSpot


What You Will Do 

  • Sales Strategy Development: Develop, refine, and execute the business unit’s sales strategy in alignment with overall business objectives. This includes market analysis and customer segmentation, pricing strategies, and sales forecasting, providing accurate sales forecasts to support financial planning and resource allocation.
  • Revenue Growth: Develop and implement revenue growth strategies, including hunting and farming tactics, upselling, cross-selling, and expansion into new markets or product lines.
  • Team Leadership: Recruit, hire, train, and mentor a high-performing sales team. Set clear expectations and goals, provide regular feedback, and create a positive and results-driven sales culture.
  • Sales Performance Management: Monitor and analyze sales team performance, track sales KPIs, and implement corrective actions as needed to ensure sales targets are met or exceeded.
  • Sales Process Optimization: Continuously improve the sales process, from lead generation and qualification to deal closure and customer success, to maximize efficiency and effectiveness. Stay current with sales technology trends and tools, optimizing CRM systems and other software to streamline sales processes and enhance productivity.
  • Customer Relationship Management: Build and maintain strong customer relationships, focused on key accounts. Ensure customer satisfaction and retention through exceptional service and support.
  • Market Expansion: Identify and pursue new market opportunities and partnerships to grow the company’s customer base and revenue streams. This entails building a close partnership with the Product organization, effectively collaborating towards business outcomes.
  • Budget Management: Manage the sales budget effectively, optimizing resource allocation for maximum ROI.
  • Cross- company collaboration: collaborate closely with other departments, such as marketing, product development, Legal, Compliance, Operations and Customer Support, to ensure alignment and support for sales initiatives.


Your Team

Teams include Sales, Account Management, Lead Generation and Sales Operations.


Who We Are

With over 7 million users, Bitso is the leading cryptocurrency platform in Latin America. We are developing the cryptocurrency ecosystem in the region and enabling financial inclusion. We believe crypto is the future of finance, and we’re committed to making it useful by providing equal access to safe and intuitive financial products.

We are here to make a lasting impact on our customer’s lives and we do so by embracing our core values:

  • Be Human: we delight our customers through great products, deep care and true empathy. We are humble and we take pride in understanding the views of others to help us see the full picture.
  • Drive Change: we’re fearless pioneers committed to unlocking the crypto revolution for humanity. We move fast, take risks and work together to drive lasting impact.
  • Choose Bold Honesty: we seek the truth, especially when it’s uncomfortable, in our teams, products and business reality because that will uncover where we need to focus.
  • Be An Owner: our sense of urgency makes us have a bias towards action, where we prioritize exceptionally and are wise in allocating our time to ensure we always deliver creative and innovative results.

Learn more about our culture and values.

Compensation & Benefits

At Bitso, you are taking the front seat on the edge of crypto innovation, creating the next generation of crypto-powered products.

So for those willing to commit, adapt and pioneer the most important change of the century we offer:

  • Me Time program, including unlimited paid time off.
  • Remote-first work environment.
  • Employee Stock Option program.
  • Zero trading fees through our Bitso app.
  • Extended Family Leave policy: all birthing parents, non-birthing parents and adopting parents are eligible for a 4-months leave.
  • Premium health, dental and life insurances in Mexico, Brazil and Argentina.
  • Mental wellness platform.
  • Volunteering days.
  • Subsidized caregiving for children, adults or pets.
  • Monthly stipend for gym memberships, relaxation activities, sports equipment, cooking classes, books, entertainment and more.



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